Big Gay Aussie Brekky

Branding | Campaign Rollout | On Ground Activation

A huge day of community, joy and music from Circular Quay through to The Rocks, Sydney. Celebrating diversity, togetherness and the LGBTQIA+ community. With the campaign directive ‘follow the rainbow from Circular Quay through to The Rocks’ (for special markets, local music and delicious food), the brand leaned heavily into the rainbow motif.