Regional Flavours

Brand Refresh | Art Direction | Design 

Inspired by the Dutch masters, with a bold contemporary twist, this project involved Art Direction and Design for Brisbane’s most beloved Food & Wine Festival. The campaign aimed to elevate Queensland’s bounty of fresh produce, whilst remaining approachable and authentic to the local audience. The striking colour palette and photography were inspired by the vibrant fruits and vegetables of our unique region. Regional Flavour’s iconic logo was untouched, but the visual direction, colour palette and typography were all refreshed.

Sadly due to Covid—19 this iteration of gorgeous creative never saw the light of day (unlike our 2 prior years of branding and full design delivery). The festival has since returned to delight Brisbane and fellow foodies from afar.